I've found the hairy grail! Have been searching for a good men's hair dye for years. I happened to see a YouTube video from a creator I trust. The Simpler kit arrived quickly and it was very easy to use. No mess, no fuss. The resulting color was very natural. Finally I think my search is over. No regrets. Totally recommend Simpler.

Too Hyped. Not worth it After reading a series of 5 star reviews, I've lost faith in reviews and ratings. I have no intention to affect someone's business, but here's my feedback after using it. Both the colors (white and black combined) doesn't comes out of can as uniformly as shown in all the videos. Hence, causing an unbalanced ratio of color and the activator on the brush. I had to wash it and try a couple of times get the balanced colors. No point applying the color only without activator. Secondly, it's incorrect to say that it doesn't stains on the skin. It does. The brush given in the kit is so annoying. A lot of color just sticks in the brush, which is just a wastage. Also, cleaning it is a challenge because it has plastic brissels which doesn't let your finger tips to go in to rinse and clean it. Overall, not worth the money

Good product..terrible delivery This is a terrific product with an absolutely terrible provisioning/delivery system. Every time I order this product it takes longer to arrive than the last time. This time I ordered it on 3/21/24 and I arrived on 4/10/24. I spoke with customer service 3 times and the same person each time (one person in customer service?). She even knew my voice by the 3rd call. This product gets a pass until they get their act together with shipping.

This is the only best hair coloring product out there When I first ordered Simpler hair, I said to myself it seemed like a good product to try and after I used it , it didn't disappoint. It is the best hair coloring product I've used. It made my hair look very natural, in fact I received quite a few compliments. I'm happy with it

Simpler the expensive Now I do like the product. It doesn't affect my skin the same way way as JFM. But the taxes I have to pay to import it from the states to UK is ridiculous. It's already an expensive product but unless they find a stockist in the UK I'll deal with the JFM itch for a couple of days and save well over half the expense.