Great frames great prices! Easy ordering with a large selection of premium frames (including the difficult to find frames I was looking for). I was able to purchase a better progressive lens much more reasonably than from my eye care professional. I love the price match guarantee and the piece of mind of the return policy should these not work out.

Sometimes the best laid plans still… Sometimes the best laid plans still present a challenge. However, in the hand of GoOptic even unexpected challenges are handled well. When the progressive lenses were on the cusp of standard and short frames GoOptic eagerly stepped up to ensure that the proper field of view for all ranges were comfortable for me, even to the point of remaking the lenses. Thank you GoOptic, you have earned my confidence in doing business with you. I will be back :)

Price match process I received a prompt reply to my price match request email after feeling like there were a lot of unnecessary hoops to jump to get to this point. I rate 4 stars because it seems it would be easier for everyone if you could enter information onlin.

They had a well organized website They had a well organized website. That allowed me to easily narrow down the frames to the style, designer and size that I wanted. Lens selection was straight forward and there are links to the lens manufactures web pages for more detailed information.

I live in South Africa and have used… I live in South Africa and have used Go-Optic three times now. They deliver exceptional products timeously. Everything is Ecommerce based, from purchasing the frames to selecting your lenses. Lots of options to match anyone's requirements. If you need assistance, they are there to help. They have a lovely attitude. Makes all the difference in the world